EAU CLAIRE, Wis. – Join the hunt for a chance to win $500 while exploring the outdoors. The RCU Foundation has held a rock hunt as part of the Rock the Riverfront featuring the Charity Classic event since 2017 – And it is back again!  The Classic Rock Hunt is sponsored by Market & Johnson and will start on June 17, 2024. Clues will be posted at a charity partner or sponsor location by 10 a.m. each day and then on the Royal Credit Union Facebook page at 8 p.m. each evening. The rock could be hidden in any of the counties where the partner charities are located.  The first person to find the Classic Rock will win the $500 cash prize.

Rock the Riverfront featuring the Charity Classic is celebrating 30 years of running and walking to support organizations that make a difference in the communities that Royal Credit Union serves.  The event will be held on Saturday, June 22, 2024, in Eau Claire’s Phoenix Park and includes a 10K and 2 mile run/walk, ½ and ¼ mile youth races, family games, and food trucks.  Proceeds from the 2024 Rock the Riverfront event will benefit three local animal rescue organizations: Chippewa Humane Association, Dunn County Humane Society, and Eau Claire County Humane Association. Registration details are available at

About RCU Foundation

The RCU Foundation (Foundation) was established in 2012 to support organizations and initiatives in communities where Royal Credit Union operates in western Wisconsin and eastern Minnesota.  The Foundation focuses on large-scale, capital projects that help build community and create the spaces where people come together. Focus areas include education, health, and the arts. The Foundation hosts the annual Rock the Riverfront-Charity Classic event in Eau Claire. Currently, it has awarded more than $8 million in grants. Contact for more information.

About Royal Credit Union

Royal Credit Union is a federally insured credit union proudly serving over 300,000 Members in Minnesota and Wisconsin. Royal is driven by a core ideology built on a strong purpose and values. You can open an account or apply for a low-rate loan at Royal Credit Union if you live or work in 26 counties in western Wisconsin or 16 counties in Minnesota. Counties served in Wisconsin include Adams, Ashland, Bayfield, Barron, Buffalo, Burnett, Chippewa, Clark, Douglas, Dunn, Eau Claire, Jackson, Lincoln, Marathon, Pepin, Pierce, Polk, Portage, Price, Rusk, Sawyer, St. Croix, Taylor, Trempealeau, Washburn, and Wood. Counties served in Minnesota include Anoka, Carver, Chisago, Dakota, Goodhue, Hennepin, Isanti, Olmsted, Pine, Ramsey, Scott, Sherburne, Wabasha, Washington, Winona and Wright. A complete list of Member eligibility requirements is available on the Royal Credit Union website. To learn more about Royal, visit or call 800-341-9911.

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